Improve Your Copywriting: Teach Yourself PDF
By:Jonathan Gabay
Published on 2010-01-29 by Hachette UK
Fully revised for today's practical copywriting requirements, Improve your Copywriting, by one of the UK's leading copywriters, reveals some of advertising's greatest creative secrets. From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including: - the internet - radio and TV - business-to-business - public relations - recruitment - charities - ...and many more! Throughout the book you'll find quick tips and author insights summarizsng what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further. So if you are ready to have fun whilst learning how to succeed in one of the most exciting areas of marketing communications, read this book and explore your full copywriting potential. NOT GOT MUCH TIME? One and five-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of copywriting. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.
This Book was ranked at 7 by Google Books for keyword medical administrative assistant computer skills.
Book ID of Improve Your Copywriting: Teach Yourself's Books is IOv3y6M-krMC, Book which was written byJonathan Gabayhave ETAG "moJe0NM1EB4"
Book which was published by Hachette UK since 2010-01-29 have ISBNs, ISBN 13 Code is 9781444129465 and ISBN 10 Code is 1444129465
Reading Mode in Text Status is true and Reading Mode in Image Status is false
Book which have "336 Pages" is Printed at BOOK under CategoryLanguage Arts and Disciplines
Book was written in en
eBook Version Availability Status at PDF is falseand in ePub is true
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